Client Case Study:
Sticker Guru

the brief

Sticker Guru is an online stationery & sticker shop specializing in premium planner stickers & stationery supplies. 

They reached out with the initial goals of increasing engagement on Instagram (after seeing successful results on IG they eventually upgraded their package to include TikTok, Pinterest, and Youtube), creating a community around their brand, gaining new followers, & producing more content. 

Before working with me, they were struggling to stay consistent with posting on social media and staying on top of DMs and community engagement. They felt like hamsters running on a hamster wheel of struggling to balance managing their socials with running their stationery business. They had a goal to launch e-courses to empower other aspiring sticker shop owners launch their own sticker shop, but could not do so without outsourcing their social media management. Keep reading to see our results after working together! 

 

“Pearl is a gem! We were struggling with consistently posting to social media and engaging with our audience. 

It was hard enough to just focus on growing our business, much less also juggle content planning/creating plus community building. 
After hiring Pearl, we have been able to take a huge load off of our shoulders! She caters the content planning to match our schedule and goals. She also helps keep us accountable for actually making content. 


We’ve seen growth on our accounts that we would not have been able to achieve on our own. She has completely upped our social game and it’s been a real pleasure to work with her!!” – Lisa & Lucy, Sticker Guru

 

     

type:

e-commerce brand

platforms:

Instagram, TikTok, Pinterest, & Youtube

the impact

WHEN WE STARTED:
64.2k followers
80k – 125k accounts reached in one month
3k accounts engaged monthly 
$0 monetization

NOW:
100k+ followers
Up to 1,036,020+ accounts reached in just one month
Over 79k accounts reached just from ONE carousel
Multiple reels reaching 170k – 364k plays
Over 20k accounts engaged
Consistently $100+/mo. in passive income just from reels 
Up to +68.8% in profile visits
+24.4% in website taps 

WHEN WE STARTED:
7,228 Subscribers
28.1k views/ mo
1.0k hours watch time
$99.69 estimated revenue / mo.

NOW :
23.6k+ subscribers
98k+ views / mo
3.7k+ hours watch time
$502+ estimated revenue / mo.

WHEN WE STARTED:
3,831 video views
124 profile views
0 comments
3 shares
17.2k followers

NOW:
Up to 35,775 video views in one month
Over 1116 profile views in one month
Over 133 comments / mo
Over 80 shares / mo
20k followers

WHEN WE STARTED:
Under 17k impressions monthly
Under 400 engagements
Under 9.75k total audience
Under 202 engaged audience

NOW:
Over 184k+ impressions monthly
Over 5.3k+ engagements monthly
40k+ total audience
Over 2.54k engaged audience
+21% in website visits
+ 148% in revenue 

Hundreds of signups & conversions on their e-mail list, two e-course launched, one accelerator program, several masterclasses, increase in website visits, brand awareness and sales! With social media and content management delegated, they were able to focus on other projects such as their podcast. They are now in season 3 of their podcast, the Big Plans Podcast, and we have seen tremendous success in repurposing their podcast episodes into social media posts.

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looking for the same results for your socials?

I can help you create a personalized content strategy customized to meet your business and social media marketing goals that feels authentic to you and your brand. Gone are the days of posting on the fly and spending hours trying to figure out what to post. Gone are the days of not having the time or energy engage with your online community in an authentic way. Are you ready to grow your social media presence and business like never before?